Site Speed to Boost ROAS & CVR
Scale profitably with a faster site that reduces bounce rate and increases pages per visit.
- +50% Google site score or FREE
- 5 day turnaround or FREE
- Test risk free on draft theme
Guaranteed Site Performance
+50% Page Speed Score
Or FREE
5 Day Delivery
Or FREE
Completely free if we don't hit the above targets. Exclusions may apply to certain apps.
Brands who unlocked scale with a faster site
+25 othersHealf
Health & Wellness
After years of an old theme their site performance was dragging as they scaled SKUs and traffic. We migrated to a headless build, with the exact same design. 21% CVR increase in 2 weeks, it stayed consistent and ROAS remained even while scaling.
| Metric | Before | After |
|---|---|---|
| Site Speed Score | 13/100 | 52/100 |
| Conversion Rate | 2.4% | 2.9% |
| Average Order Value | $84 | $88.6 |
Exchange Life
Apparel & Accessories
Their main bundle page was poorly built. This PDP had 400 SKUs and took +5 seconds to load. They tried to 1.5x traffic in the past, and CVR dropped 35%. After we optimised their site speed, they successfully 2x traffic and CVR still rose 8%. CVR entually rose 51%.
| Metric | Before | After |
|---|---|---|
| Site Speed Score | 11/100 | 59/100 |
| Conversion Rate | 0.98% | 1.51% |
| Average Order Value | $125 | $134 |
Every 1s load delay, CVR drops avg 20%.
(Publiciations: Google & Shopify 2022, Google & Deloitte 2020, Akamai 2017, Amazon 2006)As site speed decreases, bounce rate skyrockets and CVR drops. Pages per visit also drop, having a direct impact on AOV.
Why brands choose us
Performance is misunderstood and fragile. It pays to work with specialists.
Performance guarantee
5-day turnaround
ROAS-focused
No subscription
Features
BS DevShop
General Agencies
Apps
Status Quo
Performance guarantee
5-day turnaround
4-8 weeks typical
Instant, but limited
Small daily fixes, no ROI
ROAS-focused
Code-focused
Decent enough to not delete
Struggle to scale
No subscription
Monthly retainers
Subscription fee
Free, but pay in CAC
We fix site speed so you can fix scale
Slower sites struggle to scale profitably. ROAS drops as you expand to colder traffic because they have less patience for poor performance. Site speed has a direct impact on CVR & AOV.
📉+AOV & -CAC
Site speed has a direct impact on pages per session. This means AOV boosts, and CAC decreases.
🔍Improved SEO ranking
Google ranks fast sites higher, increasing your organic traffic and discoverability. (This also affects AI search)
📱Confidently scale to all devices
60% of US has devices that are 3G only (this is US.... think ROW).
Shopify is getting slower
The underlying software is good, but it’s only a foundation. Your site performance is affected more by apps, tools, and custom code work.
🔌3rd party apps are selfish
They prioritize their own featuresover your store's speed, adding scripts and bloat.
🤖AI = lower quality builders
AI-generated tools means lower-quality apps are flooding stores.
💻Hardware isn't growing at the same speed as software
Most customers use average or old devices, heavy sites run even slower for most of your audience.
Plans for whatever your funnel needs
Rapidly scale your site performance for better ROAS and CVR. We advise picking based on traffic destination for highest ROI.
Speed Roadmap
- Highly custom site speed audit
- Breakdown of apps and assets causing issues (with %)
- List of recommended fixes ranked by impact
- Estaimted impact scores on all recommendations
- In-dept implementation details for developers
- Will connect you directly with vetted Shopify dev (if needed)
PDP Plan
- Sigle PDP template
- +50% Page Speed Score
- 5 Day Delivery
- Test risk free on draft theme
- Asset optimisation
- App cachcing / CDN
- Async Communication
Mutli-Funnel Plan
- All PDP features
- 2 PDP templates
- Homepage
- 2 Collection templates
- 15 Day Delivery
Custom Pricing
If you have mulitple pages, or stores that need to be optimised, we can work something out.
Bulk discounts
Price goes down as volume increase
Priority support
Fast service and dedicated account manager
Scalability & flexibility
Tailored solutions for any agency / group size
Frequently Asked Questions
How fast can you speed up my site?
We deliver results in just 5 days. If we don't hit our +50% page speed score target within this timeframe, the service is completely free.
Why 50% page speed score?
100% would be better, but it's not realistic with most ecommerce stores. They have so many apps and trade speed for revenue. We hit 50% since it's Google's recommended speed, and is the sweetspot before diminishing returns.
How long does it take to see results?
Customer impact is normally with 3-5 days, SEO impact is normally 28 days (based on aggregated performance data).
Do I need to delete my apps?
No! We optimize your site speed without removing the apps you rely on. Our approach focuses on making your existing setup work more efficiently.
What if I'm not satisfied with the results?
Hasn't happened yet. If we don't meet our performance targets, you don't pay anything.
Can you work with any Shopify store?
Yes! We specialize exclusively in Shopify and can work with stores of any size, from startups to enterprise brands.
How do you measure the improvement?
We use Google's Core Web Vitals and PageSpeed Insights to measure improvements. You'll get before and after scores.
Is there ongoing support after the project?
While our main service is project-based, we offer ongoing speed and performance monitoring.